Accountancy Age has a response to Christian Aid’s postcard campaign to promote country by country reporting. As they note:

Barry Marshall, UK head of tax at PricewaterhouseCoopers, said the firm met with Christian Aid at the end of last year, prior to the start of the postcard campaign.

‘We have a common interest to improve corporate reporting of tax information. However, we do not believe the introduction of the kind of country-based reporting proposed by this campaign would meet this ambition,’ he said.

Why not PWC? Join the debate. Answer the challenge: what is wrong with country by country reporting?

And the others need to join in: as Accountancy Age also notes:

Spokespersons for Deloitte and E&Y refused to comment. KPMG had not commented at the time of going to press.

Is Bill Dodwell doing another of his famous disappearing acts when questions he does not like are asked?

As Judith Cavanagh at Christian Aid, said:

Minimising tax, whatever the social consequences, has, in recent years, gained a spurious respectability which they [the Big Four] could help puncture.

Absolutely right. But they’re not. Far from it in fact: they’re helping maintain the status quo where we have proven tax evasion is commonplace, transfer pricing abuse normal, capital flight from the developing world rampant and tax haven abuse is accepted by the finance sector. And we’ve shown the consequence: poverty, disorder, death of children. You have to have very good arguments to support the continuation of the unnecessary deaths of children.

What are they PWC?

We are certain country by country reporting could reduce the number of those unnecessary deaths by ensuring tax was paid in developing countries, where it is due. And you oppose that. Tell us why.