BBC NEWS | England | Essex | Tesco was 'untruthful' in leaflet.
Surely not Tescos?
Oh yes, according to the Advertising Standards Authority.
Complaints were made to the Advertising Standards Authority (ASA) in December 2008 about the way Tesco advertised plans to build a branch in Manningtree.
The ASA has published its findings, and upheld two of the four complaints.
Tesco was found to have made an unsubstantiated and misleading claim. The chain said it was "disappointed".
Four complaints were made about claims made in the leaflet distributed to people living in Manningtree and the surrounding area.
In the leaflet Tesco said a survey by the company had shown there was "a need and a demand for a new food store to serve the Manningtree/Lawford/Mistley area".
However only 8.6% (38 out of 440 respondents) said they wanted and needed a new food store.
The ASA said this was misleading.
One might call it about as honest as Tescos claim that it does not avoid tax.
8.6% of peiople might agree with that claim too.
91.4% might not.
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What has happened to straight-talking in this country? Tesco lied (full stop).
Stuart
Lord Justice Eady
Court 13
High Courts of Justice
http://www.telegraph.co.uk/news/newstopics/profiles/3453978/Profile-Mr-Justice-Eady-defender-of-the-nations-privacy.html
He’s made lied a very dangerous word
And we’ve all lost out as a result
But I doubt he’ll sue me for saying so
But I can’t be sure
And that’s the problem
Because telling the truth is not OK now
And that has to be wrong
But you know who to blame
Richard
[…] not an endearing trait, but it puts him in the company of people like Tescos when it comes to inability to use statistics with any degree of […]
Tesco’s is essentially a property empire which enjoys an oligarchical (ie near monopoly) position within UK retailing. Consequently it can put the squeeze on customers and producers, and a significant proportion of its profits consist of economic rent of land.
Need one say more?